Enjoy Shore Lunch Breading Mix Beer Batter. For Generations, Fishing Guides Handed Down Their Homemade Recipe For Fish Batter. It Became Known As The Old Guide's Secrettm, Synonomous With The Flavor Of The Northwoods. In The Early 1980S Sportsman's Recipestm, Inc. Acquired This Recipe And The Old Guide's Secrettm Debuted As Shore Lunch® Brand. Already A Favorite With Fishermen, Hunters And Outdoors Enthusiasts, Our Original Recipe Breading Quickly Became A Favorite With Discerning Consumers. Today, Our Diverse Range Of Products Will Show You Why Shore Lunch® Is Where The Journey To Outdoor Flavor Beginstm (Note: Description is informational only. Please refer to ingredients label on product prior to use and address any health questions to your Health Professional prior to use.